Introducing three new lenses designed for hybrid versatility in photography and filmmaking.
Designed for hybrid users, these lenses have similar weights, lengths, and controls for seamless swaps between their counterparts in the same “Z” or “VCM” lines. They also offer fast focusing for stills, smooth video transitions, a programmable function button, and a de-clicked iris ring for added convenience.
To pre-order, call 402-691-0003 or send us a message via chat with your name, phone number and email to get on the list!
RF24mm F1.4 L VCM
The RF24mm F1.4 L VCM is part of the expanding Hybrid lens series, targeting a wide range of still-image and video shooters, with a combination of wide-angle coverage, a fast f/1.4 maximum aperture, and excellent optical design. On a full frame camera this lens gives you a wide-angle look which has for decades been used to add drama to photos and videos, and has always been a very popular for establishing shots. On the video side, this lens really shines with a dedicated manual Iris ring, and a new linear focus motor called a VCM (Voice Coil Motor) that is virtually silent. The VCM works in tandem with a Nano USM on the floating focus unit for incredibly fast autofocus. And finally, focus breathing is barely noticeable on this incredibly versatile lens.
Sample Images:
Features:
• New 24mm L-Series hybrid lens featuring an iris ring for manual iris control.
• A Nano USM is used for floating focus and a Voice Coil Motor (VCM) for rear focus - great for
video.
• L-Series level durability and weather-resistant construction for use in harsh environments helps ensure reliability and dependability.
• Incredibly minimal focus breathing - within 2.5% of the entire range in the lens alone! Further electronic breathing correction brings it to within 1.0% of the entire range.
• Air Sphere Coating (ASC), and Fluorine Coating helps to significantly reduce lens ghosting and flare.
• This lens features 2 UD elements to minimize chromatic aberration, and 1 aspheric lens for incredible quality from edge-to-edge.
• 15 Elements in 11 groups.
• 11-blade aperture.
• 9.4” (0.24m) Minimum Focus Distance with 0.17x maximum magnification.
• Equipped with a user-programmable lens function button.
• Comes with attachable rear filter holder.
Retail $1499.99
RF50mm F1.4 L VCM
The RF50mm F1.4 L VCM is part of the expanding Hybrid lens series, targeting a wide range of still-image and video shooters, with a combination of standard-angle coverage, a fast f/1.4 maximum aperture, and excellent optical design. On a full frame camera this lens gives you a Standard-angle look which has for decades been the most “all-purpose” focal length for photos and videos. On the video side, this lens really shines with a dedicated manual Iris ring, and a linear focus motor called a VCM (Voice Coil Motor) that is virtually silent. The VCM works in tandem with a Nano USM on the floating focus unit for incredibly fast autofocus. And finally, focus breathing is barely noticeable on this incredibly versatile lens.
Sample Images:
Features:
• New 50mm L-Series hybrid lens featuring an iris ring for manual iris control.
• Nano USM is used for floating focus and a Voice Coil Motor (VCM) for rear focus, great for video.
• L-Series level durability and weather-resistant construction for use in harsh environments helps ensure reliability and dependability.
• Incredibly minimal focus breathing - within 2.5% of the entire range in the lens alone! Further electronic breathing correction brings it to within 1.0% of the entire range.
• Air Sphere Coating (ASC) helps to significantly reduce lens ghosting and flare.
• This lens features 1 UD elements to minimize chromatic aberration, and 2 aspheric lenses for incredible quality from edge-to-edge.
• 14 Elements in 11 groups.
• 11-blade aperture.
• 15.7” (0.4m) Minimum Focus Distance with 0.15x maximum magnification.
• Equipped with a user-programmable lens function button.
• Accepts ø67mm front screw on filters.
Retail $1399.99
RF 70-200mm F2.8 L IS USM Z
Answering the demand for an internally zooming, internal focus F2.8 telephoto zoom lens, Canon engineers listened to the market and delivered. Whether you are a sports photographer shooting against the glass at a hockey game, or balancing a camera and lens on a gimbal for a video production this 70-200 will definitely be a professionals “must have” in their kit.
Taking the same build and case as the recently introduced and wildly popular RF24-105 F2.8 L IS USM Z this lens will be a workhorse for both still and video creators. Photographers will notice the very short zoom ring rotation- making quick changes from 70-200mm with just a push or pull of your thumb. A manual, lockable iris ring is also added to this lens particularly for those video creators, but on the EOS R5 Mark II and EOS R1, will work for still photography also. The addition of two lens function buttons that are customizable as well as a control ring for even more function customization, allowing quick changes to lens or camera settings.
Focal Length Sample:
Image Stabilization Sample:
Features:
• New internally zooming, internal focus F2.8 L-Series hybrid telephoto zoom lens featuring an iris ring for manual iris control.
• Nano USM motors are used for two floating focus units that can work in tandem or independently providing fast and quiet focus - great for video.
• L-Series level durability and weather-resistant construction for use in harsh environments helps ensure reliability and dependability.
• Compatible with Power Zoom Adapters PZ-E2/PZ-E2B.
• Focus breathing control during video shooting.
• Air Sphere Coating (ASC) helps to significantly reduce lens ghosting and flare.
• Featuring 2 Super UD elements to minimize chromatic aberration, and 3 aspheric lens for incredible quality from edge-to-edge.
• 18 Elements in 15 groups.
• 11-blade circular aperture.
• Compatible with Extenders RF1.4X and RF2.0X.
• 26.8” (0.68m) Minimum Focus Distance with 0.3x maximum magnification.
• Equipped with two user-programmable lens function buttons.
Retail $2999.99 | Available in Black or White
To pre-order, call 402-691-0003 or send us a message via chat with your name, phone number and email to get on the list!